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ASSISTING COMMUNITIES TO DEVELOP HERITAGE TOURISM OPPORTUNITIES

By Tod Jones, Michael Hughes, Vicki Peel, David Wood and Warwick Frost
ASSISTING COMMUNITIES TO DEVELOP HERITAGE TOURISM OPPORTUNITIES
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Heritage managers are increasingly expected to use tourism as a source of revenue to maintain heritage properties. Many of these individuals and organisations have little or no skills in business/tourism planning or financial management. This report outlines approaches that can assist with the development of heritage tourism across a region including use of a thematic framework to link heritage places, stories and practices together. The report includes a list of currently available resources at the time of publication of this report.
Heritage managers are increasingly expected to use tourism as a source of revenue to maintain heritage properties. Many of these individuals and organisations have little or no skills in business/tourism planning or financial management. This report outlines approaches that can assist with the development of heritage tourism across a region including use of a thematic framework to link heritage places, stories and practices together. The report includes a list of currently available resources at the time of publication of this report. Reduce

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