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COMMUNITIES AS REGIONAL DESTINATIONS: a development potential index

By Peter Murphy and Chris Cooper
COMMUNITIES AS REGIONAL DESTINATIONS: a development potential index
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This report presents the findings of an investigation into the ability of regional destinations to attract visitors into the Australian countryside. The main objectives of the research were to: • Examine how tourists can be dispersed throughout regional Australia • Investigate the relevance of five selected theories to regional tourism development from the point of view of local decision-making • Assist in local investment decision making and provide a guide to future government policy through the development of a development potential index
This report presents the findings of an investigation into the ability of regional destinations to attract visitors into the Australian countryside. The main objectives of the research were to: • Examine how tourists can be dispersed throughout regional Australia • Investigate the relevance of five selected theories to regional tourism development from the point of view of local decision-making • Assist in local investment decision making and provide a guide to future government policy through the development of a development potential index Reduce

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Pearls of Wisdom

In 2008/09, a total of 2.0 million visitors went to the region - 50% were domestic day visitors.