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INDIGENOUS TOURISM BUSINESSES IN QUEENSLAND: CRITERIA FOR SUCCESS: Towards the Development of a National Diagnostic Tool for Indigenous Tourism Businesses

By Michelle Whitford and Lisa Ruhanen
INDIGENOUS TOURISM BUSINESSES IN QUEENSLAND: CRITERIA FOR SUCCESS: Towards the Development of a National Diagnostic Tool for Indigenous Tourism Businesses
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Little is known about the factors that contribute to the success and long-term viability of enterprises in Australia's Indigenous tourism sector.  Given this, it was considered imperative to identify those underpinning factors that are associated with the success of Indigenous tourism enterprises. Utilising seven ‘successful' case study businesses from Queensland, the research sought to explore the development, operation and management of these enterprises with the objective of identifying the inhibitors and facilitators to business success from the perspectives of both community operated organisations and individual entrepreneurs.   
Little is known about the factors that contribute to the success and long-term viability of enterprises in Australia's Indigenous tourism sector.  Given this, it was considered imperative to identify those underpinning factors that are associated with the success of Indigenous tourism enterprises. Utilising seven ‘successful' case study businesses from Queensland, the research sought to explore the development, operation and management of these enterprises with the objective of identifying the inhibitors and facilitators to business success from the perspectives of both community operated organisations and individual entrepreneurs.    Reduce

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