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FOOD AND WINE TOURISM IN AUSTRALIA: Tools and Strategies for Industry Development

By Sustainable Tourism Cooperative Research Centre
FOOD AND WINE TOURISM IN AUSTRALIA:  Tools and Strategies for Industry Development
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This Snapshot profiles key research in the field of food and wine tourism, a growing and evolving industry in Australia. This publication has been developed with industry in mind—bringing together summaries, statistics, key findings and recommendations in an easily accessible resource. This research provides a comprehensive examination of food and wine tourism in Australia. There are five individual research projects featured, which cover a variety of elements impacting on and defining Australia's food and wine tourism segment. This includes an examination of: • the role food and wine plays in attracting tourists to a destination • key characteristics of selected ...Read more
This Snapshot profiles key research in the field of food and wine tourism, a growing and evolving industry in Australia. This publication has been developed with industry in mind—bringing together summaries, statistics, key findings and recommendations in an easily accessible resource. This research provides a comprehensive examination of food and wine tourism in Australia. There are five individual research projects featured, which cover a variety of elements impacting on and defining Australia's food and wine tourism segment. This includes an examination of: • the role food and wine plays in attracting tourists to a destination • key characteristics of selected wine regions • profiling food and wine tourists • the relationship between food and wine and consumer lifestyle • purchasing and consumption patterns of the wine tourist and marketing implications Reduce

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