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NATIONAL BUSINESS EVENTS STUDY: an evaluation of the Australian Business Events Sector

By Margaret Deery, Leo Jago, Liz Fredline and Larry Dwyer
NATIONAL BUSINESS EVENTS STUDY: an evaluation of the Australian Business Events Sector
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The National Business Events Study (NBES) is a comprehensive evaluation that examines the size and scope of the Business Events sector in Australia. Each component of the study was underpinned by information obtained from business event venues regarding the number of events and participants they hosted over a full year. The data provides the most comprehensive overview of the business events sector since the 1999 Bureau of Tourism Research report, Meetings Make their Mark.
The National Business Events Study (NBES) is a comprehensive evaluation that examines the size and scope of the Business Events sector in Australia. Each component of the study was underpinned by information obtained from business event venues regarding the number of events and participants they hosted over a full year. The data provides the most comprehensive overview of the business events sector since the 1999 Bureau of Tourism Research report, Meetings Make their Mark. Reduce

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In June 2007, there were more than 195,000 tourism-related businesses in the State.