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ENCORE FESTIVAL AND EVENT EVALUATION KIT: Review and Redevelopment

By Katie Schlenker, Carmel Foley, Don Getz
ENCORE FESTIVAL AND EVENT EVALUATION KIT: Review and Redevelopment
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This publication reports on the first stage of a two stage project to review and redesign the STCRC ENCORE Festival and Event Evaluation Kit (ENCORE). The purpose of this project was to provide a critique of the current ENCORE product and make recommendations to guide the STCRC in future design and development of a revised model. The second stage of the project was to involve the design and development of a revised ENCORE product, based on the results of the Stage 1 research. This second stage would also see the transfer of this revised ENCORE product to an online, ...Read more
This publication reports on the first stage of a two stage project to review and redesign the STCRC ENCORE Festival and Event Evaluation Kit (ENCORE). The purpose of this project was to provide a critique of the current ENCORE product and make recommendations to guide the STCRC in future design and development of a revised model. The second stage of the project was to involve the design and development of a revised ENCORE product, based on the results of the Stage 1 research. This second stage would also see the transfer of this revised ENCORE product to an online, web-based platform. While this second stage of the research has not progressed, the results of the ENCORE review (Stage 1 research) are presented in this report. Reduce

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Pearls of Wisdom

In 2008/09, $408 million was spent by visitors in the region - 53% was by domestic overnight visitors.