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CRISIS MANAGEMENT CASE STUDY: Whitsunday Rent-a-Yacht

By Tourism Queensland
CRISIS MANAGEMENT CASE STUDY: Whitsunday Rent-a-Yacht
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This case looks at how Whitsunday Rent-a-Yacht's Crisis Management Plan coped with Tropical Cyclone Ului, a Category 3 storm system with winds gusts of up to 200 kilometres, crossed the north Queensland coast at 1:00am, Sunday 21 March 2010. The impact caused widespread but moderate damage across the region and cut power for several days to an estimated 60,000 homes and businesses between Airlie Beach and Townsville.
This case looks at how Whitsunday Rent-a-Yacht's Crisis Management Plan coped with Tropical Cyclone Ului, a Category 3 storm system with winds gusts of up to 200 kilometres, crossed the north Queensland coast at 1:00am, Sunday 21 March 2010. The impact caused widespread but moderate damage across the region and cut power for several days to an estimated 60,000 homes and businesses between Airlie Beach and Townsville. Reduce

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Pearls of Wisdom

"A hard copy of reservation information and boat owners’ contact details will be generated as part of any future preparation procedures."